Looking to hire a specialist to fix your brand's AI visibility? Here is the brutal technical blueprint you need to vet applicants and avoid legacy fluff.
Position your business to be
recommended by AI.
I’m Phill. By day, I audit codebases so brands get found by AI. The rest of the time, I design offsites for remote software teams.
Crafting high-performance digital experiences for ultra-luxury resorts and global hotel networks.
60+ security contributions to the WordPress ecosystem, including WordPress core.
Designing retreats for remote tech companies at offsitethailand.com
// AI Search Optimization
Generative Engine Optimization (GEO)
Technical teardowns analyzing exactly how LLMs track and rank your brand. I map out entity errors and content positioning gaps that cause engines to skip your data.
Answer Engine Optimization (AEO)
Restructuring legacy layouts into high-signal information blocks. Engineered specifically to secure direct user recommendations and text citations inside ChatGPT, Perplexity, and Gemini.
Entity Graph Mapping
Deploying nested JSON-LD data clusters and relational schemas. This gives machine retrieval models a verified, unshakeable blueprint of your business info so they quote you without hallucinating.
Crawler Pipeline Architecture
Migrating heavy sites over to clean, static environments like Astro. Flat-file frameworks optimized for the fast-evolving agentic bots and scrapers rewriting the rules of modern web indexing.
// Latest Search Intelligence
View all insights →After a decade in WordPress, I shifted my personal portfolio to Astro. Here is why it's about choosing the right tool for the job.
Brands are throwing stupid amounts of money at LLM visibility algorithms. If your AI SEO consultant’s main strategy is 'write more blogs,' fire them.
Google's automated browsing agents went live this week. The web is shifting from content citation to machine transaction. Here is how to stay visible.
The rate cards for Generative Engine Optimization are completely unstandardized right now. Let's look at what agencies are actually billing for LLM visibility.